Wouldn’t we all like to increase sales? It’s the truest and fastest way to improve profitability, but is fraught with misconceptions about what drives conversions and biases about what tactics help close key deals. Sales leaders taking a data-driven approach are a step ahead; those that apply sophisticated forecasting techniques spend even more time on vacation. They’re able to understand what drives deals to close, which opportunities are primed, and they are able to deploy resources effectively.
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Lead to Opportunity Conversion
Give sales reps a targeted set of leads, ordered by highest likelihood to convert.
Opportunity to Close Conversion
Understand how efforts that drive opportunities to close differ from driving leads to opportunities.
Customer Upsell and Cross Sell
Find out what customers are more likely to upgrade or buy additional products
Keep your existing customers happy and focus on those customers that are at risk of leaving.
Spend time and effort on the most profitable segments of your business.