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BIG SQUID ANNOUNCES "PREDICTIVE TOOLKIT" APP FOR DOMO APPSTORE, BRINGING ITS PREDICTIVE ANALYTICS EXPERTISE TO THE BUSINESS CLOUD

BIG SQUID ANNOUNCES "PREDICTIVE TOOLKIT" APP FOR DOMO APPSTORE, BRINGING ITS PREDICTIVE ANALYTICS EXPERTISE TO THE BUSINESS CLOUD


Chris Knock, CEO at Big Squid, presents at Domopalooza

Salt Lake City - April 8, 2016 - Big Squid has announced the official release of its Predictive Toolkit™, a forward-thinking app that puts the power of predictive analytics in the hands of business decision makers, allowing organizations to gain insight on future trends and projections with less intervention from hard-to-find data scientist resources. With the Toolkit, businesses will be able to construct predictive models in three easy steps that explore "what if" scenarios, allowing them to forecast key business metrics and make better-informed decisions.

The release of the Predictive Toolkit™ marks Big Squid as one of the first content developers to join the Domo App Publisher Partner Program and contribute to the Domo Appstore, which now features more than 1,000 apps. The company highlighted the capabilities of the Predictive Toolkit App on the main stage at this year's Domopalooza. Chris Knoch, CEO at Big Squid, is excited about the overwhelming response that the Toolkit has already received.

"As an implementation partner for more than 250 Domo deployments, we saw an opportunity to extend additional analytics capabilities to customers," Knoch said. "Domo's Appstore ecosystem offers us the ability to bring a solution, developed by some of the industry's top data scientists, to Domo's growing customer base. Now they can harness the power of their data to build sophisticated predictive analytics models and more intelligently forecast the direction of their business without having to hire an army of hard-to-find data scientists."

On Wednesday, March 23, the third day of the conference, Knoch led Big Squid's seession, "Better Than a Magic 8 Ball: Predictive Analytics in Domo," along with Matt Belkin, Domo's chief analytics officer and general manager of the Domo Appstore and Jeremy Morris, Domo's senior data scientist.

During the sessions, the team educated attendees on the ability of Domo's platform and the Predictive Toolkit™ to gain predictive insights from existing data in an effort to guide critical business decisions. They also highlighted the capabilities and functionalities of the app itself.

"We are blown away by the innovation that our app publisher partners are delivering to the Appstore," said Belkin. "Partners such as Big Squid are leveraging their expertise to create exceptional apps that make Domo truly essential for every business decision maker."

With 2016 marking its second year, Domopalooza aimed to educate attendees on how to most efficiently leverage data and Domo to change the way they manage business. Big Squid had a large presence at this year's event, and the company maintained a booth where attendees had the opportunity to learn more about Big Squid's Predictive Toolkit™ and to view a live demo of the app itself.

To learn more about Big Squid's Predictive Toolkit™ or to reserve your spot in line for the beta, visit www.bigsquid.com/beta.

About Domo: Domo helps every employee - from the CEO to the front line worker - optimize business performance by connecting them to the right data and people they need to improve business results. The company is backed with more than $500 million from the world's best investors and is led by a management team with tenure at the world's most well-known technology companies. For more information, visit www.domo.com.

About Big Squid: Big Squid specializes in all aspects of Business Intelligence, Data Sciences, and Predictive Analytics. The company is a Premier Domo Partner that develops and implements innovative solutions that assist business users in identifying their key business questions, and has successfully engaged over 300 customers on strategic Domo deployments. For more information, visit www.bigsquid.com.

Predictive Toolkit™ is an official trademark of Big Squid, LLC.